The Zero Feeds Experiment

Brain Atrophy

I think I know why our brains hurt. Instead of reading, we’re scanning thousands of text snippets. Headline after headline, tweet after tweet. You and I over-process; the brain-filter is clogged. It’s time to stop feeding on all the feeds, not just social media.


I use three services that collect or curate articles on my favorite interests: WordPress Reader, Feedly, and Google Discover.

WordPress Reader

I’ve considered abandoning the WordPress Reader to force myself into the habit of actually visiting people’s blogs.

The Reader is simple, convenient, and great for consistency. But it makes everyone’s blogs look the same. The Reader lacks a blogger’s personal touch of expression via their theme.

I want to see someone’s blog not stripped of its unique design. Aggregators supply lots of content, but they reduce blog posts to nondescript data-points. 


Besides the WP Reader, I use Feedly daily. The name itself is about feeding on feeds!

What’s nice about Feedly is it’s algorithm-free. You can see every single article from every single blog site you follow – in chronological order!

While this means you’ll never miss a thing, the downside is you must track and absorb everything yourself. So I often reevaluate the sites I follow. Some sites are so prolific, it’s like they’re spamming the feed. I sometimes pare them down.

Google Feed

This is content curation at its best. Originally called the Google Feed, the Verge describes the initial purpose:

“Google is hoping you’ll begin opening its app the way you do Facebook or Twitter, checking it reflexively throughout the day for quick hits of news and information.”

Sounds like addiction to me.

Now called Google Discover (yet still labeled “Google feed” in Android settings), this will be a tough one to drop!

On my Android phone, it’s a quick thumb-swipe to the left of the home-screen. It presents an always updated list of news and articles that you’re interested in.

About the signal-to-noise ratio, it’s easily the best feed by far, surfacing a ton of relevant stuff. Better still, I can easily optimize the algorithm settings without leaving the feed. I help curate the content!

I truly discover a lot of articles I’m passionate about in this feed and enjoy it more than Feedly. Leaving this one behind will test me.

The Need To Feed

We are so accustomed to social feeds – and the mindless constant scrolling – that our brains find it hard to think outside that feed box.

Whether social media streams or RSS readers, the convenience of aggregated content brings efficiency. You consume content at speed and at scale – like your brain is a multi-core computer!

But this has problems.

I know from experience that my eyes fluttering over hundreds of headlines and titles also brings fatigue. It’s mind-numbing.

There’s often a feeling of low-grade background anxiety induced by web feeds. I’m sure you’ve felt it too. I sometimes experience a nervous angst, needing to read everything. It makes my brain feel scrambled sometimes. Overwhelmed. All that to hopefully find rare diamonds of information.

design desk display eyewear
Photo by on

Fasting From Feeds

So as part of an experiment, I’ve decided to try living without any feeds!

This shouldn’t be too hard since I’ve been practicing #socialmediadistancing for a few weeks now – and I’m enjoying the calmer and simpler life. I deleted Facebook, Twitter, Instagram, and WhatsApp from my phone, plus their bookmarked icons from my browser’s toolbar. My accounts are intact but inactive. It’s a 30-day trial.

Starting July 1st, I will delete the Feedly app from my phone. I will avoid the Reader tab in the WordPress mobile app. And I’ll turn off the Google feed on my Android phone.

Instead, I will manually click to websites or blogs like a net-surfing neanderthal from the 1990’s!

One challenge I foresee here, beyond overcoming the reflex to check feeds, is being forced to slow down. Clicking through several websites will take more time and be tedious. It’s less efficient. But as I’ve written recently, slowing down like this is usually beneficial.

Another drawback to this will be ads. My feeds don’t show ads. But the websites or blogs I like to visit are ad-supported, not subscription based. So I must face obtrusive and distracting ads. I’ll look for ways to mitigate deleterious pop-ups.

The point of this experiment is to see how my brain is affected by starvation of aggregated content. Can my thinking improve if it’s not inundated with hundreds of lines of disparate texts to process? My guess is that the slower pace will cause my mind to relax into deeper, stronger thinking.

After this 30-day experiment runs the month of July, I may post my thoughts about any results.

What do you think? Reply below with your comment. Contact or Email me at the buttons above. Thanks for reading!

Blogging Is Thinking Out Loud

Up front, let me say that this post is meta; I’m blogging about blogging. Sometimes when I start to draft a post for my blog, it begins as an essay. It’s like I feel the idea in my head is important enough to warrant something like a formal treatise. But my circumstances often make it difficult to write seriously. And that’s when I step back and remind myself – it’s just a blog.

Thinking Out Loud

Blogs, of course, can be about anything. Your posts can be essays or stream of consciousness writing; it’s up to you. The types of posts you write are not necessarily or inherently better than other types of posts. That’s one of the great things about blogs; they are flexible.

That said, my blog preference is less formal and more casual. I think blogging is best this way. I would describe it as thinking out loud. A blog is a place where you can express your thoughts even as you think them. So your writing can share the less well-formed thoughts in your head. Your mind is a work in progress, and your blog is sort of a record of that progress1.

What I like about this liberty is the ability to admit you have not thought it all the way through. You can be unpretentious and give voice to your less polished ideas. It also just lets you freely throw your nascent notions out there.

The cool thing is that even though your thoughts might be a bit lame, even just the essence of the thought could be enough to strike a chord in someone else reading your blog. That, in turn, might inspire them to write a bit more about the same subject. Your idea could spur someone on to a greater one. Call it spitballing or brainstorming, throwing stuff on the web to see what sticks.

Tweeting Out Loud

There’s another place online where people throw up stuff all the time. It was once called a micro-blog: Twitter. I bring this up for comparison. I was wondering, if blog posts are “thinking out loud,” then what are Tweets?

At first, the 140 character limit was the kind of restriction that spurred creativity in pithy, succinct statements. But it also promoted short bursts of words that really seemed more like emotional rants than rational thoughts. Now with 280 characters and Tweet threads, Twitter has greater conversation than before.

But still, the infamous micro-blog is not quite as thoughtful as an old-school blog.

Yet I’ve found Tweets to be fitting for sharing little nuggets of ideas. I would call Tweets the seeds of thoughts, or seedlings. If blogs are thoughts, then Tweets are thought-lings.

A Tweet can often be a single premise to a larger argument. I have sometimes Tweeted out a succinct notion to encapsulate the essence of an incubating idea. And sometimes it’s just for fun, to share a silly sentiment. Tweets can be similar to wisdom nuggets or proverbs. But beware, often you’ll find dreck and banality or a Tweet-storm.

Tinker With The Thinker

So those are some of my thoughts about thinking, Tweeting, and blogging. If I had to choose one over the other, Twitter or WordPress, I wouldn’t hesitate for a moment. My blog would get all my attention, and Twitter would be no more.

What do you think? Would you rather blog or tweet? Be thoughtful and leave a comment below or message me. Thanks for reading!

  1. Progress or regress. Hopefully the former. But I digress.